YouVersion is largely the brainchild of LifeChurch. Before joining LifeChurch, tv, Gruenewald was a finance student, rapper and Christian businessman. Bobby Gruenewald (born July 31, 1977) is a pastor and innovation leader at Life, Church, a church based in Oklahoma. He is also the founder of YouVersion Bible App and a former businessman, creating and selling two multi-million dollar online companies.
Church pioneered the YouVersion Bible app that has now put the scriptures in the hands of millions of people around the world who hold onto smartphones. To put this achievement even further into perspective, that is, more readers of the Bible than the total population of the world when Johannes Gutenberg revolutionized the world with his Bible printed around 1454.“If the app identified a light source in my photo, it might suggest a biblical verse about what Jesus is like the light of the world,” Gruenewald said. Through Planes with Friends, people can connect and talk about the Bible when they are not in the same room or even in the same country. In the decade since, the Bible application has been downloaded on more than 330 million devices and in every country in the world.
As the Bible app grew, users cited the ability to quickly switch between different versions of the Bible as a favorite feature. In addition, the application will have the ability to create images of verses from photos saved in a person's camera roll to help them rediscover every moment of their life through the lens of the Bible. Bible Lens is the first Bible Labs product from YouVersion, a small team of engineers and software designers that leverages existing and emerging technologies to participate in the Bible. Adora added her mother as a friend in the Bible app and sent an invitation to make a Bible plan together using the Plans with Friends feature.
Jerry Pattengale, a university professor at Wesleyan University in Indiana, is one of the founders of the Museum of the Bible and author of the upcoming “The New Book of Christian Martyrs”. YouVersion will soon launch Bible Lens, a new application that analyzes objects in a photo and detects biblical themes to suggest the Bible verse that best fits the photo. The hit TV show of 26.6 million average weekly viewers pales alongside the 500 million downloads of YouVersion, which the app spent this month. This feature helped change the life of a New Jersey native, Adora, who used the Bible app to rebuild a relationship with her mother.
Recognizing the opportunity for greater relational interaction around the Bible, YouVersion introduced community features, such as a home feed of friends' activities and the ability to study the Bible together.